The Omega and Elvis Presley
A watch gifted to Elvis Presley by RCA Records to celebrate his sale of 75-million records sold at an auction in Geneva May 2018 for $1,812,500. It was estimated to sell for between CFH 50,000 and CFH 100,000 (about $54,000-$108,000). The watch, made by Omega and retailed by Tiffany & Co., hammered for 1.5-million CHF and with buyer’s premium totaled 1,812,318 CHF, or $1,812,500. It is the highest price ever paid for an Omega watch as of May 2018.